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Are you a Game Changer? The Strategy of Insight Sales

Do you like to go with the flow, tiptoe in the shadows and fly under the radar? If so, Insight Sales is not for you. Insight sales is based on persuading clients to break with their outdated, faulty business strategies in exchange for new solutions. ...

Turns Out there ARE Stupid Questions: Learn How to Ask the Right Ones

Stop asking stupid questions...on surveys There is no such thing as a stupid question. But what about a stupid question choice? That, unfortunately, is problematic. I understand your quest for customer feedback -- it’s crucial to the life of your ...

5 Tips to Ensure Your Surveys are GDPR Compliant

Since May of 2018, the General Data Protection Regulation (GDPR) has changed the way organizations are allowed to gather and manage personal data and it’s important to comply with to protect the integrity of your business. Non-compliance can result ...

How to Interpret Your Survey Results to Find Actionable Insights

You’ve gone through the process of carefully crafting a survey that will get you great feedback. The polls have closed, and you log into your account to view your plethora of responses only to find yourself quickly drowning in a slew of data.

How far are people willing to travel for Drive-Ins theaters?

This is the second post of a 6-part series but if you can't wait for the rest to come out, you can get the whole report here!

How Mobile Surveys can take your Film Festivals from good to great

Did you know that this year there will be 2000 to 3000 film festivals in North America alone? Almost every major US city boasts several film festivals, all trying to find that one movie gem. That one needle in a cinematic haystack. Some festivals ...

Disguising your surveys (for more responses!) using the science of fun

What do costumes, Cyndi Lauper and the science of fun have to do with surveys?

Why you should use surveys to segment customers into personas

When was the last time you took a close look at what drives and motivates your current and potential customers?   

Improving customer retention: 4 things we can learn from dogs

How do we keep our customers engaged and loyal? This is the question that pretty much stumps us all.  

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