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What is a baseline survey and when should I use it?

We'll be honest, baseline surveys are sometimes called baseline studies and are used by the scientific research community mostly for monitoring environmental changes. They are a huge part of the process known as the Monitoring, Learning and ...

A quick guide to creating an effective survey

Customer satisfaction surveys are commonplace in the modern retail environment because knowing your customer's thoughts is invaluable. Knowledge is power after all.

8 productivity tools we're thankful for this year

Around the halls of SurveyMe, we talk a lot about creating wow moments for customers. We're customers too. "Wow, that's cool!" is something I frequently finding myself saying every time I find a program that saves me time.

Which airlines rank highest and lowest in customer satisfaction?

With the holidays in full swing, it's time to travel back home. But with tons of options domestically it can be a tough decision.  Luckily the American Customer Satisfaction Index surveyed the public and found the best and the worst.

From paper to mobile survey apps, the history of collecting data

Can you imagine collecting paper surveys, writing down the results manually and then trying to draw conclusions from it? That's how surveys were collected back in the day and sometimes even still today! That sounds completely miserable. Luckily, ...

How to craft rewards that keep your customers coming back

Clients often ask us what they should give their guests as a reward for feedback. In simple terms, knowing what your customer's value will allow you to create the best reward.

How the Pyramid of Customer Service can create customer loyalty

The key to managing customer satisfaction is to look at everything through the eyes of your customer. It may sound obvious, but try to see a customer's situation, good or bad, from their perspective.

Optimize your marketing and advertising with surveys

Every business owner wants to grow their business by attracting new customers to it. Wanting and doing, of course, are two very different things.  Thanks to banner-blindness and the overwhelming amount of emails and ads customers receive, ...

The evolution of advertising, from billboards to mobile apps

Billboards, as we know today, were invented in 1889 when the world’s first 21 sheet billboard was displayed at Paris Exposition. Ever since, billboards have been used to advertise everything from circuses, cars, and upcoming movies.

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