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5 Mistakes you don't want to Make when Closing a Sale

Closing is an art. A good sales rep can make the close of a sale feel like an obvious next step. Reps who are skilled at the close will have several sales closing techniques in their arsenal and be able to deploy them with the flow of the ...

Five Ways to Motivate Employees and Fire Up Employee Engagement

Employee engagement can truly make a difference in the performance of a company. Engaged employees are more productive, have a higher retention rate and can boost revenue. With all of the tremendous things having engaged employees can accomplish for ...

Testing Employee Engagement – Benefits and Strategies

One of the most important things a business owner can do is make sure that their employees are engaged with the company. What does employee engagement mean? It’s easy to confuse employee engagement or employee loyalty with employee happiness or ...

How Startups can use Social Media Marketing to their Advantage

Social media marketing is no longer a nice-to-have, it’s an absolute -must-have. It can be intimidating, though, for a small business or startup to create an online social presence. However, social media is an advantageous endeavor for brands that ...

New Year, New Brand! Key Steps to Define Your Brand’s Message in 2019

The New Year brings about a time of reflection and goal setting. If you’ve been thinking about making a change or sharpening the way your business is viewed, now is the perfect time! Use this opportunity to evaluate your brand messaging and make ...

How to Successfully Incorporate the Challenger Sale Strategy into Your Business

If you’re in sales and haven’t heard about “The Challenger Sale,” chances are you’ll be caught up in the buzz soon enough. The book, written by Matthew Dixon and Brent Adamson along with their team, investigates and presents an argument for the ...

How to Boost Holiday Sales by Marketing to Millennials and Gen Z

The holiday season is here and brands have already started to come up with strategies to make as much profit as they can from the massive spending taking place.

Why the Challenger Sale Methodology is a Top Sales Strategy

Your sales team is vital to the success of your business. Business owners look for sales reps that excel at relationship building, because everyone knows that’s the most important skill for a sales rep to possess. Or, is it? In their book, “The ...

NAC Stadium Survey Results Overview

Nothing more personifies the unique pleasure of the American sports fans experience than consuming a burger or hot-dog washed down with a soda or beer at their favorite stadium.

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